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The value of an industry-led initiative

Industry groups play an important role in helping create mentally healthy workplaces. Initiatives to support mental health created by an industry, for that industry can create powerful results.

Part of the Creating an industry-led initiative module.

Industry-level groups

Broadly, industry is a group of organisations or people doing similar work. Examples include: 

  • large groups of people involved in a common supply chain or service (e.g. anyone working in the transport and logistics industry) 
  • specific types of professions (e.g. hairdressers)  
  • a range of professionals working in a common area (e.g. a sporting code) 
  • organisations with similar work profiles (e.g. national employers, small businesses). 

Why industry-led initiatives are valuable  

Industry-led initiatives to creating mentally healthy workplaces can have unique advantages over approaches led by single organisations or individuals: 

  • Reach: By using existing channels and networks, industry-led initiatives can quickly reach large audiences.  
  • Credibility: Being led and championed from within the industry creates a credibility that generic programs may not achieve.  
  • Relatability: Initiatives designed and tailored for specific needs and groups can use language and approaches that are more relatable.  
  • Consistency: Bringing consistency of approaches or interventions across an industry can help ensure that positive change happens uniformly. It can also create opportunities for industry-wide measurement of activity and outcome.  
  • Collective power: From pooled resources to power in numbers, a shared voice can also influence broader reform such as policy, funding, training standards or board decisions.  
  • Knowledge: Industry leaders understand their sector and the current and future issues impacting mental health at work. They know what has worked in the past, and what has not.  
  • Support: Industry-led initiatives can also influence mental health within supply chains and small businesses who work closely alongside larger organisations.  


National Mental Health Commission
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National Mental Health Commission
National Mental Health Commission
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